ALIENWARE READIES RELEASE OF CUTTING-EDGE DIGITAL AUDIO PLAYERS

Alienware’s New CE-IV Digital Audio Players Include SRS WOW Technology and up to 1GB of Built-in Memory for Easy, Take-Anywhere Access to MP3 and WMA Tracks

MIAMI � Sept. 6, 2005 - Alienware® — the leading manufacturer of high-performance desktop, notebook, media center, server, and professional systems — will launch a new line of Alienware CE-IV (Close Encounters-Fourth Kind) digital audio players that feature powerful SRS WOW™ technology and provide up to 1GB of built-in memory. Alienware’s CE-IV players will be available in October, just in time for the holiday season.

With SRS WOW technology, sound is extended in both the horizontal and vertical planes without having to enlarge the speaker size. As a result, CE-IV players achieve dramatically improved audio performance over the tinny, hollow sounds produced by many other digital audio players limited by small speakers and headphones. Among the other benefits included with CE-IV players are Digital Rights Management (DRM) technology to make downloading from the top online music sites simple and a memory expansion slot that gives users the option of packing even more music into their players.

In addition to showcasing the unique design elements that Alienware is known for, the CE-IV players will be available with a fully integrated HUB docking sound system that is loaded with extreme power and performance. Two versions of the CE-IV players will be available: one with 512MB of built-in memory and one with 1GB of built-in memory.

“With the introduction of the new CE-IV digital audio players, Alienware continues its well-established tradition of delivering highly innovative, stylish products that rise above what else is out there,” said Frances T. Alvarez, director of licensing for Alienware. “Music fans now have an exciting new option for listening to their favorite songs at the beach, at work, at the gym, on vacation, or anywhere else their active lifestyles take them.”

About Alienware
Alienware manufactures high-performance desktop, notebook, media center, server, and professional systems. Alienware offers unique and award-winning products that incorporate state-of-the-art components, innovative engineering and design, and unprecedented customer service. Alienware systems are available direct within the United States, Europe, Australia and New Zealand, and will soon be offered in other locations around the Pacific Rim. For more information, please visit www.alienware.com/CE-IV or call 1-800-ALIENWARE (254-3692).

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Alienware Contact:
Jaclyn Gonzalez
Public Relations Specialist
jaclyn_gonzalez@alienware.com
(305) 251-9797



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